Automattic & Akismet Turn 10 in 2015

Until Dan reminded me I had totally forgot that this year marks the 10th anniversary of Automattic and its first product Akismet. I think that’s a pretty big deal. I just started planning the party I want to throw for Akismet but I want to do something for Automattic’s birthday too. Likely some sort of special swag, at least a 10th Anniversary shirt. I really need to think more on the subject but I think it would be fun to make something/do something to mark the occasion. Let me know if you have any ideas.

Chief Swag Officer Business Cards

I’ve decided to staff an event this year. I’ve been at the NMX conference for the last two years so why not keep the streak alive. If you’ve read my blog you know I don’t really care for the Automattic issued business cards. They’re not bad, just boring. I also need new ones as my title has changed. I’ve appointed myself the Chief Swag Officer (sshhh, don’t tell anyone it’s a completely made up title). So now I need to think of something fun to do with my new business cards. Michael pointed on Twitter that he would be disappointed if I introduced myself as CSO but didn’t give them any swag. He has a point, and I need to do something about it.

The problem is what to do. While I don’t anticipated giving out more than 3 or 4 business cards I still probably need to keep them small and cheap (sorry Michael no skateboards). Stickers have been on my mind a lot so I thought why not make a really amazing sticker (make it have something to do with swag) and then get a custom stamp made with my contact details that I can stamp on the back. So even if they decide they never want to talk to me again at least they got neat sticker. Hopefully they stick it on the front of their laptop and think of me (and Automattic) every time they look at it.

If I can’t put my contact info on swag maybe I could make a business card so cool it would be considered swag. For this I had two ideas. The first one was a custom playing card. Where the back was a really neat old school pattern (think classic bicycle cards) where the Automattic logo was worked in and on the front would have my contact info. The front would be done in a style similar to this design on Dribbble. I can order a pack of custom playing cards for like $30 and get 52 business cards.

I also really like vintage baseball cards and once I saw this MailChimp design on Dribbble I went and dug up my vintage baseball card collection. What if I took a vintage team card design and made one where Automattic was the team. Picture something like this. The back would have my contact information on it. I’m done a little research and printing up custom baseball cards would be pretty easy too.

So what do you think? Do you have any other ideas? Basically I’m looking for something that will easily fit into my backpack, costs less than $1.00 per piece and I can print less than 100 of.

WordPress Crunch Cereal Box Design

For years now I’ve been obsessed with vintage cereal boxes. There is something comforting about cereal and the old boxes are just so damn cool. I have been trying to get some fresh new stickers for my laptop and since I haven’t found very many that I like, I’ve decided to start making my own. I’m hoping that maybe I can show people that WordPress swag doesn’t have to minimalistic and boring. We’re a fun bunch, let’s make some swag with a bit of personality.

I hired the super talented Tim Wilsie who is married to my amazingly awesome co-worker Carolyn (who I’m still mad about for not telling me about Tim earlier). This illustration style is super cool and was exactly what I had envisioned for this project. I’m going to print up some stickers, shirts, and posters for myself but in the meantime you can get this design in the form of desktop wallpaper below.

WWI Inspired Jetpack Poster

I really like old recruitment posters and have always thought they would make neat collateral for our events. While we always have nicely designed stuff, I don’t know how memorable any of it is. So I’ve been playing around with a few ideas lately. Here is one such idea based off this poster.


I’m terrible with colors but if I ever made a real one I would get a more photorealistic Jetpack and a ton of color but I hope you get the rough idea.


Lately I’ve felt increasing guilty for not using the new post editor. I really love to blog and do it pretty regularly so it would make sense for me to check it out. The main reason I haven’t switched off of wp-admin yet is I just can’t live without my midnight wp-admin theme. I’ve tried but I just can’t do it.

I know its strange but there is just something about this color scheme that I really like, it makes me want to blog more. So as a compromise I created a quick user stylesheet that midnightified the new post editor. That way I can still check it out without having to give up my favorite color scheme of all time.


P.S. This post was posted from the new editor, it works good.